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Olga Kiener

Brand Experience for people with visual impairments

Improvement of customer experience through employee sensitivity training

What

Training for a better understanding of people with vision loss.

Why

In today’s world, everything continuously becomes more visual. We get inspired, attracted, and emotionally attached to the visual elements of products and services. When going to a retail store, we can find a product and information about it fast and independently. But what is about the people who interact with the world non-visually? How can they interpret the visually presented information? Through the help of an empathetic, understanding, and carrying personnel.

How

A three-phased sensitivity training for retail stores employees. The three phases aim to create awareness, develop empathy and ensure continuous improvement of customer services.

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