{"id":17922,"date":"2022-03-18T16:01:13","date_gmt":"2022-03-18T15:01:13","guid":{"rendered":"https:\/\/hub.hslu.ch\/ikm\/?p=17922"},"modified":"2026-02-11T14:53:08","modified_gmt":"2026-02-11T13:53:08","slug":"podcast-episode-zu-kundendiensten-cash-cow-oder-cost-center","status":"publish","type":"post","link":"https:\/\/hub.hslu.ch\/ikm\/2022\/03\/18\/podcast-episode-zu-kundendiensten-cash-cow-oder-cost-center\/","title":{"rendered":"Podcast-Episode zu Kundendiensten \u2013 eine Cash Cow oder nur ein Cost Center"},"content":{"rendered":"\n<p class=\"is-style-lead\"><em><br>Oft wird der Kundendienst als reines Cost Center angesehen. Das ist eine verpasste Chance. Mit dem richtigen Konzept, moderner Technik und top qualifizierten Mitarbeitenden ist das Potential des Kundendienst viel h\u00f6her. Mehr dazu im Podcast und im <a href=\"https:\/\/www.hslu.ch\/de-ch\/wirtschaft\/weiterbildung\/cas\/ikm\/e-commerce-management\/\" target=\"_blank\" rel=\"noreferrer noopener\">CAS E-Commerce Management<\/a>, wo Nils doziert.<\/em><\/p>\n\n\n\n\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><a href=\"https:\/\/www.hslu.ch\/de-ch\/wirtschaft\/weiterbildung\/cas\/ikm\/e-commerce-management%20\" target=\"_blank\" rel=\"noreferrer noopener\">CAS E-Commerce Management der Hochschule Luzern<\/a><br><a href=\"https:\/\/hub.hslu.ch\/ikm\/2022\/01\/03\/podcast-episode-zur-studie-nachhaltigkeit-im-e-commerce\/\" target=\"_blank\" rel=\"noreferrer noopener\">Podcast-Episode zur Studie Nachhaltigkeit im E-Commerce<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kostet dein Kundendienst zu viel? Sind die Kunden ungl\u00fccklich? H\u00f6re jetzt das Interview mit\u00a0Nils Hafner\u00a0von der\u00a0HSLU Hochschule Luzern. Er ist der Kundendienstexperte und wir sprechen dar\u00fcber, wie ein Kundendienst den Online Shop Umsatz steigern und dabei die Kunden gl\u00fccklich machen kann.<\/p>\n","protected":false},"author":247,"featured_media":17931,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"13746,10454,11083,16881,8151,6623","_relevanssi_noindex_reason":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[19461,4668],"tags":[86093,86570,86571],"class_list":["post-17922","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-commerce","category-weiterbildung","tag-e-commerce","tag-kundendienst","tag-podcast"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Podcast-Episode zu Kundendiensten \u2013 eine Cash Cow oder nur ein Cost Center - IKM-Blog<\/title>\n<meta name=\"description\" content=\"Kostet dein Kundendienst zu viel? 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