{"id":20142,"date":"2023-05-31T11:10:01","date_gmt":"2023-05-31T09:10:01","guid":{"rendered":"https:\/\/hub.hslu.ch\/ikm\/?p=20142"},"modified":"2026-02-11T14:53:09","modified_gmt":"2026-02-11T13:53:09","slug":"studierende-bringen-sich-bei-start-ups-in-nordmazedonien-ein","status":"publish","type":"post","link":"https:\/\/hub.hslu.ch\/ikm\/2023\/05\/31\/studierende-bringen-sich-bei-start-ups-in-nordmazedonien-ein\/","title":{"rendered":"Studierende bringen sich bei Start-ups in Nordmazedonien ein"},"content":{"rendered":"\n\n\n<p>Am 2. Mai 2023 wurde die Study-Week im Beisein der Schweizer Botschafterin V\u00e9ronique Hulmann Marti, des B\u00fcrgermeisters, des Rektors der Universit\u00e4t von Stip, des Deans und des Study-Week-Leiters Prof. Dr. Ren\u00e9 Zeier feierlich er\u00f6ffnet. 42 Studierende des MSc BA, Major Business Innovation &amp; Entrepreneurship, neun Start-ups, die HSLU-Dozierenden Prof. Seraina Mohr, Prof. Dr. Anina Hille, RA Isabelle Oehri sowie Prof. Dr. Sebastian Huber sowie das nationale Fernsehen wohnten dem Er\u00f6ffnungsakt bei.<\/p>\n\n\n\n<p>Dieses Study-Week-Modul wurde ins Leben gerufen, nachdem sich ein Team gebildet hatte, welches die Vision einer interkulturellen Unternehmerwoche teilte. Bekanntlich schafft Unternehmertum auf der ganzen Welt Arbeitspl\u00e4tze \u2013 und das Zusammenf\u00fchren von Kr\u00e4ften \u00fcber Kulturen und Disziplinen hinweg m\u00fcsste den Erfolg bei der Weiterentwicklung und Umsetzung von Gesch\u00e4ftsideen f\u00f6rdern. So geschah es denn auch in der Kleinstatt Stip, rund 50 km \u00f6stlich von Skopje. Die Universit\u00e4t Goce Delcev mit rund 7000 Studierenden hiess unseren Master-Lehrgang herzlich willkommen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Start-up-Potenziale entdecken und kreative Umsetzungen vorantreiben<\/h2>\n\n\n\n<p>Das Modul der Studienwoche begann mit seinem Briefing am 13. Februar 2023. Dann wurde die Arbeit mit den Start-ups aufgenommen; Probleme respektive Potenziale konnten identifiziert werden, so dass unsere Studierenden Hand anlegen durften. Zahlreiche Recherchen und erste Umsetzungen wurden bereits vor der eigentlichen Study-Week realisiert. In Stip bestand das Programm aus einer Er\u00f6ffnungsveranstaltung, vielen gemeinsamen Arbeitssitzungen, Experten-Coachings, Key-Note-Vortr\u00e4gen, Freizeitaktivit\u00e4ten und mehr.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Eine bereichernde Study-Week f\u00fcr Studierende und Start-ups<\/h2>\n\n\n\n<p>Am Ende der Woche waren unsere Studierenden gefordert, ihre Resultate zu pr\u00e4sentieren. Diese Ergebnisse durften sich sehen lassen und wurden sehr greifbar pr\u00e4sentiert. Alle Start-ups zeigten sich \u00e4usserst dankbar, eine solche Unterst\u00fctzung erhalten zu haben. Zudem entstanden neue Netzwerke und gar Freundschaften.<\/p>\n\n\n\n<div style=\"background-color:#f2f2f2;color:#32373c\" class=\"wp-block-genesis-blocks-gb-profile-box square gb-has-avatar gb-font-size-18 gb-block-profile gb-profile-columns\"><div class=\"gb-profile-column gb-profile-avatar-wrap\"><div class=\"gb-profile-image-wrap\"><figure class=\"gb-profile-image-square\"><img loading=\"lazy\" decoding=\"async\" width=\"336\" height=\"345\" class=\"gb-profile-avatar wp-image-20145\" src=\"https:\/\/hub.hslu.ch\/ikm\/wp-content\/blogs.dir\/489\/files\/sites\/8\/Rene-Zeier_336x345.jpg\" alt=\"Prof. Dr. Ren\u00e9 Zeier\" srcset=\"https:\/\/hub.hslu.ch\/ikm\/wp-content\/blogs.dir\/489\/files\/sites\/8\/Rene-Zeier_336x345.jpg 336w, https:\/\/hub.hslu.ch\/ikm\/wp-content\/blogs.dir\/489\/files\/sites\/8\/Rene-Zeier_336x345-292x300.jpg 292w\" sizes=\"auto, (max-width: 336px) 100vw, 336px\" \/><\/figure><\/div><\/div><div class=\"gb-profile-column gb-profile-content-wrap\"><h2 class=\"gb-profile-name\" style=\"color:#32373c\">Prof. Dr. Ren\u00e9 Zeier<\/h2><p class=\"gb-profile-title\" style=\"color:#32373c\">Dozent und Projektleiter, Hochschule Luzern \u2013 Wirtschaft, Institut f\u00fcr Kommunikation und Marketing<\/p><div class=\"gb-profile-text\"><\/div><ul class=\"gb-social-links\"><\/ul><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>42 Studierende des Master-Lehrgangs \u00abBusiness Innovation &amp; Entrepreneurship\u00bb haben neun Start-ups rund um Skopje konkret unterst\u00fctzt und substanzielle Outputs hinterlassen. Seit M\u00e4rz 2023 engagierten sich zehn Gruppen, gecoacht von HSLU-Professorinnen und -Professoren, bei diesen Unternehmen \u2013 und w\u00e4hrend der ersten Mai-Woche konnten die Projektarbeiten vor Ort finalisiert werden. Greifbare Umsetzungen sowie pragmatische Pl\u00e4ne \u00abwie weiter \u2026\u00bb wurden zum Abschluss der Woche vorgelegt und pr\u00e4sentiert.<\/p>\n","protected":false},"author":129,"featured_media":20143,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"14455,7177,11200,8322,19784,14815","_relevanssi_noindex_reason":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[66955,86671,4165],"tags":[86604,85987,86603,86602],"class_list":["post-20142","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brand-and-design-management","category-marketing-und-kommunikationsmanagement","category-studium","tag-business-innovation","tag-entrepreneurship","tag-master","tag-study-week-2"],"acf":[],"yoast_head":"<!-- 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