{"id":21745,"date":"2024-01-18T14:00:19","date_gmt":"2024-01-18T13:00:19","guid":{"rendered":"https:\/\/hub.hslu.ch\/ikm\/?p=21745"},"modified":"2026-02-04T16:03:44","modified_gmt":"2026-02-04T15:03:44","slug":"user-wenden-sich-von-der-online-plattform-x-ab","status":"publish","type":"post","link":"https:\/\/hub.hslu.ch\/ikm\/2024\/01\/18\/user-wenden-sich-von-der-online-plattform-x-ab\/","title":{"rendered":"User wenden sich von der Online-Plattform X ab \u2013 Gibt es Alternativen?"},"content":{"rendered":"\n<p>&#171;Durch diese unregulierte Diskussionskultur ist die Glaubw\u00fcrdigkeit und Seriosit\u00e4t der Plattform massiv gesunken und deshalb geht es auch, dass sich viele Akteure zur\u00fcckziehen, weil sie sich dort nicht mehr wohl f\u00fchlen und sie ihre Marken dort nicht mehr gesch\u00fctzt sehen.&#187;<\/p>\n\n\n\n<p>Hier geht&#8217;s zum Nachrichtenbeitrag: <a href=\"https:\/\/www.srf.ch\/play\/tv\/10-vor-10\/video\/10-vor-10-vom-17-01-2024?urn=urn:srf:video:fa14b10c-f647-4be2-84e6-baf0a4c152e4\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.srf.ch\/play\/tv\/10-vor-10\/video\/10-vor-10-vom-17-01-2024?urn=urn:srf:video:fa14b10c-f647-4be2-84e6-baf0a4c152e4<\/a> (ab Minute 13:11)<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.srf.ch\/play\/tv\/10-vor-10\/video\/10-vor-10-vom-17-01-2024?urn=urn:srf:video:fa14b10c-f647-4be2-84e6-baf0a4c152e4\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"702\" height=\"402\" src=\"https:\/\/hub.hslu.ch\/ikm\/wp-content\/blogs.dir\/489\/files\/sites\/8\/Philipp-Bachmann_SRF-702x402.jpg\" alt=\"\" class=\"wp-image-21755\" srcset=\"https:\/\/hub.hslu.ch\/ikm\/wp-content\/blogs.dir\/489\/files\/sites\/8\/Philipp-Bachmann_SRF-702x402.jpg 702w, https:\/\/hub.hslu.ch\/ikm\/wp-content\/blogs.dir\/489\/files\/sites\/8\/Philipp-Bachmann_SRF-300x172.jpg 300w, https:\/\/hub.hslu.ch\/ikm\/wp-content\/blogs.dir\/489\/files\/sites\/8\/Philipp-Bachmann_SRF-768x440.jpg 768w, https:\/\/hub.hslu.ch\/ikm\/wp-content\/blogs.dir\/489\/files\/sites\/8\/Philipp-Bachmann_SRF-1536x880.jpg 1536w, https:\/\/hub.hslu.ch\/ikm\/wp-content\/blogs.dir\/489\/files\/sites\/8\/Philipp-Bachmann_SRF-928x532.jpg 928w, https:\/\/hub.hslu.ch\/ikm\/wp-content\/blogs.dir\/489\/files\/sites\/8\/Philipp-Bachmann_SRF-600x344.jpg 600w, https:\/\/hub.hslu.ch\/ikm\/wp-content\/blogs.dir\/489\/files\/sites\/8\/Philipp-Bachmann_SRF.jpg 1920w\" sizes=\"auto, (max-width: 702px) 100vw, 702px\" \/><\/a><\/figure>\n\n\n\n<p>Einen weiteren Beitrag von SRF:  <a href=\"https:\/\/www.srf.ch\/news\/wirtschaft\/immer-mehr-verlassen-x-plattform-x-wird-bedeutungslos\" target=\"_blank\" rel=\"noreferrer noopener\">Immer mehr verlassen X-Plattform \u2012 X wird bedeutungslos<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Auch viele Schweizer Unternehmen sind nicht mehr aktiv auf der Social Media Plattform X, warum und was es f\u00fcr Alternativen gibt, wird im Beitrag von 10 vor 10 berichtet.<br \/>\nDr. Philipp Bachmann, Dozent f\u00fcr Medien\u00f6konomie und Strategische Kommunikation der Hochschule Luzern teilt sein Expertenwissen.<\/p>\n","protected":false},"author":129,"featured_media":21768,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"8551,18573,11946,18515,11161,20138","_relevanssi_noindex_reason":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[86536,86671],"tags":[1391,85805,86658,86656],"class_list":["post-21745","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-in-den-medien","category-marketing-und-kommunikationsmanagement","tag-kommunikation","tag-socialmedia","tag-srf","tag-xplattform"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>User wenden sich von der Plattform X ab<\/title>\n<meta name=\"description\" content=\"Viele Schweizer Unternehmen sind nicht mehr aktiv auf der Social Media Plattform X. 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