{"id":769,"date":"2012-10-09T13:25:44","date_gmt":"2012-10-09T11:25:44","guid":{"rendered":"https:\/\/hub.hslu.ch\/immobilienblog\/?p=769"},"modified":"2026-02-11T14:53:12","modified_gmt":"2026-02-11T13:53:12","slug":"effizientes-corporate-real-estate-management-crem-in-der-schweiz","status":"publish","type":"post","link":"https:\/\/hub.hslu.ch\/immobilienblog\/2012\/10\/09\/effizientes-corporate-real-estate-management-crem-in-der-schweiz\/","title":{"rendered":"Effizientes Corporate Real Estate Management (CREM) in der Schweiz?"},"content":{"rendered":"<p>Die Definition spricht bereits die Herausforderung an: Wie und mit welchem Aufwand widme ich mich einer Aufgabe, die nicht zu meinen prim\u00e4ren unternehmerischen Zielen z\u00e4hlt, aber im Durchschnitt 10% meiner Bilanzsumme und 10 \u2013 15% meiner betrieblichen Gesamtkosten ausmacht?<\/p>\n<p>Gleich in welcher Branche sich das Unternehmen befindet, ob es ein KMU oder Weltkonzern ist, Immobilien im Eigentum h\u00e4lt und\/oder anmietet: sich dieser Aufgabe professionell anzunehmen, birgt erhebliche Potentiale. Der potentielle Nutzen wird durch die sich verk\u00fcrzenden Zyklen der Gesch\u00e4ftswelt und der langfristige Festlegung durch die Immobilieninvestitionen noch akzentuiert.<\/p>\n<p>Die Erfahrung zeigt aber auch, dass bisher nicht alle Potentiale gehoben wurden und Unternehmen schon allein den Zielkonflikt der kostenoptimalen Unterst\u00fctzung des Kerngesch\u00e4ftes und angemessenen Asset-Performance nur sehr bedingt l\u00f6sen.<\/p>\n<p>Basierend auf den Erkenntnissen langj\u00e4hriger Management- und Beratungserfahrung hat ICME eine Studie konzipiert, welche bei schweizerischen Unternehmen nebst aktuellen CREM-Modellen, die Strategie, Planung und Steuerung des Immobilienportfolios sowie die aktuellen Herausforderungen, Chancen und Ziele erhebt. Die Ergebnisse dieser Studie werden am <strong>13.11.2012 ab 1630<\/strong> im Rahmen des Anlasses <strong>\u201eCREM der Zukunft\u201c<\/strong>&nbsp; vorgestellt.<\/p>\n<p><a href=\"http:\/\/www.icme.com\/mosaic\/_M_userfiles\/files\/Publications\/RealEstate\/CREM_Event_13.Nov_ICME.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">Hier k\u00f6nnen Sie sich anmelden.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Corporate Real Estate Management (CREM) umfasst das erfolgsorientierte Beschaffen, Bewirtschaften und Verwerten von Immobilien durch Unternehmen, f\u00fcr die Immobilienmanagement nicht zum Kerngesch\u00e4ft geh\u00f6rt.<\/p>\n","protected":false},"author":966,"featured_media":5193,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[1],"tags":[64351,667,3851,1265,7075],"class_list":["post-769","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alte-beitraege","tag-corporate-real-estate","tag-facility-management","tag-real-estate","tag-research","tag-seminar"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Effizientes Corporate Real Estate Management (CREM) in der Schweiz? 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